Design with vision. Lead with purpose.

I build and mentor high-performing design teams and develop future leaders across product areas, in a culture of collaboration, experimentation, and continuous improvement.

I scale design systems and workflows so multi-product ecosystems can iterate quickly and stay consistent.

I run a data-driven design culture, using UX analytics and experimentation to inform roadmap decisions and tie design to outcomes.

I work with executive leaders in Product, Engineering, and GTM so design helps define product strategy and aligns with business and revenue goals.

As a design leader with over 20 years of experience, I prioritize creating intuitive, user-centered experiences by fostering collaboration and aligning teams towards a shared vision. My approach integrates Agile methodologies and Design Thinking to ensure efficient, impactful outcomes.

Life is too short to create something no one wants or needs…

I believe in involving all stakeholders from the project’s inception. This inclusive approach enables streamlined reviews and approvals, ensuring that every team member is aligned and invested in the product’s success. By facilitating open communication and shared understanding, I guide teams through complex challenges towards innovative solutions.

While I lead from the front, I also recognize the importance of empowering my team members. I provide mentorship and support, helping designers overcome obstacles and grow in their roles. Whether it’s through one-on-one coaching or collaborative problem-solving sessions, I strive to cultivate an environment where creativity and professional development thrive.

I’m a big fan of proof of concept.

In fast-paced environments, quick iteration is crucial. I’m no stranger to the craft. My vast experience leveraging tools like Figma encourages my teams, by example, to rapidly prototype ideas, allowing stakeholders to visualize concepts in real time. Having experience in code and product engineering empowers my decisions to be elegant, clear and efficient. This approach not only accelerates decision-making but also fosters a sense of ownership and engagement among team members and stakeholders alike.

The design landscape is ever-evolving, and so am I. I stay current with industry trends through continuous learning and encourage my team to do the same. By fostering a culture of adaptability and growth, I ensure that our designs remain relevant and impactful.