Beyond the design system and the workflow, a few of the product areas my team and I have designed at MNTN.
I led the design of a reporting experience that helps advertisers track and analyze campaign performance. The challenge was an intuitive interface that fits very different ideas of which metrics matter, and presents complex data clearly. I worked on the concepts with designer Ron Griffo.
Status: ongoing, with details still being refined.
A platform for real-time monitoring and alert management of MNTN’s proprietary performance TV ad technology, designed so engineers can oversee complex data structures and quickly address performance issues.
MNTN lets advertisers launch connected TV campaigns in a few clicks, but the creative step, where they upload their TV ads, left users unsure which ads were running. Research showed constant u-turns to find which creatives were attached. The interface was built around tables and had no visual way to show video, so we set out to let users watch, change, group, and regroup their creatives.