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MNTN · Product design

MNTN product design.

Beyond the design system and the workflow, a few of the product areas my team and I have designed at MNTN.

Reporting Concepts preview
Data and dashboards
Reporting Concepts
Role: Head of Product Design, MNTN

I led the design of a reporting experience that helps advertisers track and analyze campaign performance. The challenge was an intuitive interface that fits very different ideas of which metrics matter, and presents complex data clearly. I worked on the concepts with designer Ron Griffo.

  • Customizable dashboards focused on each user’s objectives
  • Advanced filtering and sorting for in-depth analysis
  • Charts and graphs for quick comprehension
Skills shownData visualizationDashboard designConcept development

Status: ongoing, with details still being refined.

Performance Operations Center preview
Internal tools
Performance Operations Center
Role: Head of Product Design, MNTN

A platform for real-time monitoring and alert management of MNTN’s proprietary performance TV ad technology, designed so engineers can oversee complex data structures and quickly address performance issues.

  • A dashboard overview of system health and critical alerts
  • Alert management to view, prioritize, and address issues
  • Monitor detail views with real-time data and historical trends
Result. It became an essential tool for MNTN’s engineering team, with more efficient and more proactive system management.
Skills shownReal-time monitoringAlert managementUsability testing
Unified Creative preview
Product design · Research
Unified Creative
Role: Head of Product Design, MNTN

MNTN lets advertisers launch connected TV campaigns in a few clicks, but the creative step, where they upload their TV ads, left users unsure which ads were running. Research showed constant u-turns to find which creatives were attached. The interface was built around tables and had no visual way to show video, so we set out to let users watch, change, group, and regroup their creatives.

Skills shownUX researchVideo and display UIInteraction design
© Matthew Cassella · Northport, NY
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